Make impact to the next billions of people

Sorabel is a rapid-growing startup who breaths data and technology in its core business.


Who we are

Our Business

We give access to affordable, high-quality clothes to everyone who needs it. Help the world feel more confident, happy and beautiful A beautiful fashion lifestyle was something previously only the wealthy enjoyed. No more. Our mission is to break down barriers and make fashion affordable to every person in Indonesia and eventually, the world. We do this by leveraging technology to solve inefficiencies in the old-fashioned fashion industry, eliminating low-value middle men in the supply chain and employing the most talented people from across creative, analytical and engineering backgrounds.

Our People

Our team members hail from Stanford, Carnegie Mellon, Duke, Purdue, UCLA, NTU, NUS, Imperial College London and ANU Graduates with top company background such as NASA, Google, Palantir, Facebook, Apple, Amazon, Yahoo!, Sony, IBM, Microsoft, Citibank, McKinsey & Company and Accenture. Our offices are located in several different cities in Jakarta-Tangerang, Yogyakarta, Bandung, Bali and Singapore.

Our Values



We work extremely fast and we are bias to action. We prioritize execution above perfection.


We put our heart in our work. We are not proud to be good, we strive to be great. We go the extra mile.


Everybody in Sorabel is a servant. Those who serve the best, who exceptionally empower others, will lead. Not the smartest or the most vocal.

Our Stories

We hire passionate people who are hungry to learn and willing to go above and beyond. Hear what our team members say about joining Sorabel.



Fashion Designer
Top Graduate of Esmod Fashion Design & Business School

Working in Sorabel allows me to keep on improving everyday. I learn a lot in Sorabel. Great leaders, team mates, and fun environment makes me enjoy my work in developing new collections for the customers. Thank you Sorabel!



Product Analyst
Top Graduate of Informatics Engineering
Institut Teknologi Bandung

Joining as a fresh graduate, I find myself learning so much in Sorabel. With supportive and experienced teammates, I learn through many projects, ab tests, and analysis to solve problems. If you are looking for a place to grow, sorabel is the place



Marketing Campaign Manager
Masters Graduate - London School of Public Relations

When you know that tomorrow is Monday but you still calm and excited to come to work then you know you're in the right place! This is what I feel when I'm working here. People are so kind and ready to help me to learn and to grow. Sorabel also has a great environment for women too



Head of Finance
Ex PwC Consultant

For me, working in Sorabel during four years has been a great journey and blessings for me. I get many experiences, challenges and new learning that develop my technical and leadership to advance stages. I am also given many opportunities and supports from my team and all divisions that bring out the best of me. Thanks, Sorabel.



Data Scientist
Alumni National University of Singapore

Look no further than Sorabel for a data-driven company where you are provided the trust and opportunities to grow and to deliver. Make your mark at a place where decisions are always made rationally; a place that has completely institutionalized the hypothesis based process for making key decisions. Join us!



Head of Supply Chain Commercial
Top Graduate of Industrial Engineering
Universitas Gadjah Mada

Great colleagues, flexibility, opportunity to create impacts; All the qualities of a dream job that you've ever wanted are here. This is the place with endless and exciting challenges that will always keep you growing!

Interested? Here are our current job openings

Find your dream position from our list below. If you can’t find a suitable position, we would still love to hear directly from you! Send your resume to [email protected]

Our Offices

Sorabel Jogja - Kyai Mojo

Jalan Kyai Mojo No. 27-29, Tegalrejo, Kota Yogyakarta, Daerah Istimewa Yogyakarta 55244

View in Google Maps

Sorabel BSD

BSD Green Office Park (Green Office 6) Wing B, Ground Floor, Zone 3-5 Jalan BSD Grand Boulevard BSD City, Sampora, Cisauk-Tangerang, Banten, 15345.

View in Google Maps

Sorabel Cikokol

Jalan Muhammad Husni Thamrin No.1, Cikokol, Kecamatan Tangerang, Cikokol, Kec. Tangerang, Kota Tangerang, Banten 15117

View in Google Maps

Sorabel Cawang

Jl. Mayjen DI Panjaitan No. 1C, RT.01 / RW.06, Kebon Pala, Makasar, RT.1/RW.6, Kb. Pala, Makasar, Jakarta Timur, DKI Jakarta 13650

View in Google Maps

Sorabel Bandung

Ruko Paskal Hyper Square Blok A No.53 Jl. Pasir Kaliki No. 25-27, Kebon Jeruk, Andir Bandung 40181

View in Google Maps

Sorabel Singapore

Sale Stock, Pte Ltd 138, Cecil Street, #12-01A Cecil Court, Singapore 069538

View in Google Maps